Protection and Processing of Personal Data
Privacy Policy
I. General Provisions
The data controller pursuant to Article 4(7) of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter referred to as the “GDPR”) is Pavel Dinčák, ID No. 66006074, with its registered office at Terronská 5, Prague 6,
160 00 (hereinafter referred to as the “Controller”).
The controller’s contact information is
Address: Terronská 5, Prague 6, 160 00
Email: info@choppers-shop.cz
Phone: 737 275 827
Personal data means any information relating to an identified or identifiable natural person; an identifiable natural person is a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, identification number, location data, an online identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
The controller has not appointed a data protection officer.
II. Sources and Categories of Processed Personal Data
The controller processes personal data that you have provided to it or personal data that the controller has obtained in connection with the fulfillment of your order.
The controller processes your identification and contact information, as well as the data necessary for the performance of the contract.
III. Legal Basis and Purpose of Personal Data Processing
The legal basis for the processing of personal data is
the performance of the contract between you and the controller pursuant to Article 6(1)(b) of the GDPR,
the controller’s legitimate interest in providing direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6(1)(f) of the GDPR,
Your consent to processing for the purposes of direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6(1)(a) of the GDPR in conjunction with Section 7(2) of Act No. 480/2004 Coll., on Certain Information Society Services, in cases where no order for goods or services has been placed.
The purpose of processing personal data is
to fulfill your order and to exercise the rights and obligations arising from the contractual relationship between you and the controller; when placing an order, personal data necessary for the successful fulfillment of the order (name, address, and contact information) is required, the provision of personal data is a necessary requirement for the conclusion and performance of the contract; without the provision of personal data, it is not possible to conclude the contract or for the controller to perform it,
sending commercial communications and carrying out other marketing activities.
The controller does not engage in automated individual decision-making within the meaning of Article 22 of the GDPR. You have provided your explicit consent to such processing.
IV. Data Retention Period
The controller retains personal data
for the period necessary to exercise the rights and fulfill the obligations arising from the contractual relationship between you and the controller and to assert claims arising from these contractual relationships (for a period of 15 years from the termination of the contractual relationship).
until consent to the processing of personal data for marketing purposes is revoked, for a maximum of … years, if personal data is processed on the basis of consent.
Upon expiration of the personal data retention period, the controller will delete the personal data.
V. Recipients of Personal Data (the Controller’s Subcontractors)
The recipients of personal data are persons
involved in the delivery of goods/services or the processing of payments under the contract,
providing e-shop operation services and other services related to the operation of the e-shop,
providing marketing services.
The controller does not intend to transfer personal data to a third country (a country outside the EU) or to an international organization.
Services operated that provide marketing and support services
Google Analytics – tracks cookies and website usage
Google AdWords – tracks cookies and website usage
Google Shopping – review requests; records your email address if you consent during the ordering process
Heureka - tracks purchase conversions and your email address for the “Verified by Customers” service
Zboží.cz - tracks purchase conversions and your email address
Sklik - tracks cookies, website usage, and purchase conversions
VI. Your Rights
Under the conditions set forth in the GDPR, you have
the right to access your personal data pursuant to Article 15 of the GDPR,
the right to rectify personal data pursuant to Article 16 of the GDPR, or to restrict processing pursuant to Article 18 of the GDPR.
the right to erasure of personal data under Article 17 of the GDPR.
the right to object to processing under Article 21 of the GDPR and
the right to data portability under Article 20 of the GDPR.
the right to withdraw consent to processing in writing or electronically to the address or email of the controller specified in Article III of these Terms and Conditions. You may withdraw your consent at any time through your customer account.
You also have the right to file a complaint with the Office for Personal Data Protection if you believe that your right to personal data protection has been violated.
VII. Terms and Conditions for the Security of Personal Data
The data controller declares that it has taken all appropriate technical and organizational measures to ensure the security of personal data.
The Controller has implemented technical measures to secure data storage systems and physical storage of personal data, including secure/encrypted website access, encryption of customer passwords in the database, regular system updates, and regular system backups.
The Controller declares that only persons authorized by the Controller have access to personal data.
VIII. Final Provisions
By submitting an order via the online order form, you confirm that you are familiar with the terms and conditions of personal data protection and that you accept them in their entirety.
You agree to these terms by checking the consent box on the online form. By checking the consent box, you confirm that you are familiar with the Privacy Policy and that you accept it in its entirety.
The Data Controller is authorized to amend these terms. The controller will publish the new version of the Privacy Policy on its website and will also send the new version to the email address you provided to the controller.
These terms and conditions take effect on May 25, 2018.